Our online degree programs are designed for busy working adults just like you – intentionally structured to allow you to balance work, life and other commitments. As a student of ACU Online, you are part of a vibrant, virtual, Christ-centered community.
Our Locked-In Tuition program guarantees you’ll pay the same price for your entire undergraduate degree.
About the Program
With ACU’s online Bachelor of Science in Applied Communication program, you will learn skills that are vital to the job market: problem-solving, team building, message crafting, and leadership. You’ll learn to think critically about communication and interpersonal interactions as you participate in important topics – those concerning organizational conflicts, race, politics, employee behaviors, the impact of technology, and even family issues. Graduate with real-world examples in hand — during your program, you’ll create an e-portfolio of work that you can share with future employers.
All the details on your degree
The Healthcare Communication track focuses on tools in leadership, crisis management, and organizational analysis to be an effective leader in the healthcare industry.
The Organizational Change track provides cutting-edge understanding and experience in change management vital for today’s leaders.
Total: 120 hours
University Requirements: 56 hours
Major: 64 hours (up to 22 hours in electives)
Executing Organizational Change
Crisis Management in Organizations
Upcoming Start Dates
October 19, 2021
January 11, 2022
Common Job Titles
Change Management Specialist Communications Coordinator
Public Affairs Officer
Public Health Communication Specialist
Training and Development Manager
Meet the Program Director
Dr. Dena Counts, Bachelor of Science in Applied Communication
Dr. Dena Counts is an assistant professor and the program director for two programs – the online Bachelor of Science in Applied Communication and the online Bachelor of Science in Organizational Leadership. Dena received her bachelor’s and master’s degrees in Communication from ACU. After working in the fields of fundraising, consulting, training, and human resources, Dena returned to ACU where she has served in multiple roles during the past 12 years. Dena received her doctorate in Organizational Leadership through ACU Online in 2019. Dena loves the challenge of teaching online and she is continually looking to improve learning and communication strategies for the online student.
Learning Top Skills Employers Seek Through Applied Communication
Can a degree in Applied Communication give you the top skills employers are looking for today? Read our latest blog post to find out.
Faculty Spotlight: Dr. Dena Counts
Dena Counts is no stranger to ACU. After receiving degrees both on campus and online, she furthered her Wildcat career as ACU Online’s assistant dean and director for the Organizational Leadership and Applied Communications programs. Check out our latest faculty spotlight to learn how she’s bringing the ACU difference to an online format.
5 Key Skills Future Leaders Need
In today’s evolving work environment, aspiring leaders need to develop a variety of skills to grant them a competitive edge. Here are 5 key skills that all future leaders need to be successful.
The Difference Between Transactional and Transformational Leadership
Transactional and transformational practices lie at separate ends of the leadership spectrum, but both are applicable to today’s business environment. Read on to learn the differences between these styles and how they are practiced in the workplace.
Vocational Formation at ACU: Finding Your Purpose and Passion
Vocational formation is all about finding your life’s calling, learning how God is shaping you into the person you were born to be. You likely have a career goal or the spark of an idea of what you’d like to do professionally. ACU’s unique approach to vocational formation takes this a step further by helping you understand your deeper desire to serve others, no matter what the job title or duties entail.