Our online degree programs are designed for busy working adults just like you – intentionally structured to allow you to balance work, life and other commitments. As a student of ACU Online, you are part of a vibrant, virtual, Christ-centered community.
Our Locked-In Tuition program guarantees you’ll pay the same price for your entire undergraduate degree.
About the Program
With ACU’s online Bachelor of Science in Applied Communication program, you will learn skills that are vital to the job market: problem-solving, team building, message crafting, and leadership. You’ll learn to think critically about communication and interpersonal interactions as you participate in important topics – those concerning organizational conflicts, race, politics, employee behaviors, the impact of technology, and even family issues. Graduate with real-world examples in hand — during your program, you’ll create an e-portfolio of work that you can share with future employers.
All the details on your degree
As an Applied Communication major, you’ll be taking classes in Organizational Communication, Interpersonal Communication, Leadership and Communication, Training and Development, Crisis Communication, and Persuasion, to name a few. Plus, you’ll be able to choose a concentration of either Organizational Change or Healthcare Communication.
Total: 120 hours
University Requirements: 56 hours
Major: 64 hours (up to 22 hours in electives)
Executing Organizational Change
Crisis Management in Organizations
Upcoming Start Dates
March 8, 2022
May 3, 2022
Common Job Titles
Change Management Specialist Communications Coordinator
Public Affairs Officer
Public Health Communication Specialist
Training and Development Manager
The Organizational Change concentration provides cutting-edge understanding and experience in change management vital for today’s leaders. Students will experience how to lead others through organizational change initiatives, concentrating on decision making, leadership, and moving employees past resistance to change engagement. Plus, our Applied Communication majors will learn how to consult with businesses concerning organizational change efforts.
The Healthcare Communication concentration focuses on tools in leadership, crisis management, and organizational analysis to be an effective leader in the healthcare industry. Students will take courses in healthcare leadership/communication, ethics, and communication campaigns, as they focus on how communication can improve the workplace for healthcare employees.
Meet the Program Director
Dr. Dena Counts, Bachelor of Science in Applied Communication
Dr. Dena Counts is an assistant professor and the program director for two programs – the online Bachelor of Science in Applied Communication and the online Bachelor of Science in Organizational Leadership. Dena received her bachelor’s and master’s degrees in Communication from ACU. After working in the fields of fundraising, consulting, training, and human resources, Dena returned to ACU where she has served in multiple roles during the past 12 years. Dena received her doctorate in Organizational Leadership through ACU Online in 2019. Dena loves the challenge of teaching online and she is continually looking to improve learning and communication strategies for the online student.
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