Why study marketing at ACU?
As an ACU marketing student, you will have the opportunity to participate in a variety of productive learning experiences, such as working for the student-run marketing research firm or consulting projects for real-world organizations in your classes. An ACU marketing degree focuses on the principles and strategies for business marketing. You’ll not only learn about consumer behavior and market research, but you will also gain an understanding of accounting, economics and management. The College of Business and Technology program will help you develop analytical, technical and creative skills, preparing you for a career in this ever-changing industry.