Upon completion of all the requirements for a B.B.A. in the College of Business Administration at Abilene Christian University students will achieve the following educational objectives in the areas of competence, character and community.

COMPETENCE - Students will:

• appreciate the broad scope of perspectives on business activity, including theological, political, economic, social, legal, regulatory and environmental issues;

• communicate effectively through speaking and writing;

• understand the contribution of each major functional area of business and how to effectively integrate these areas in a successful organization;

• develop basic skills in using information technology;

• use quantitative, analytical, and critical thinking skills to solve business problems;

• recognize the global nature of the business environment.

CHARACTER - Students will:

• consider the ethical, societal, and spiritual/biblical dimensions of making business and professional decisions;

• demonstrate good stewardship of the individual talents and resources they have been entrusted with by God;

• appreciated the need for business organizations to be good stewards of their resources;

• seek life-long growth as an individual (i.e.; spiritually, emotionally, intellectually, and socially).

COMMUNITY - Students will:

• exercise effective interpersonal skills as a member of a team, business, or professional organization;

• demonstrate initiative, confidence, and leadership in business and/or professional organizations;

• value the culturally diverse business environment;

• participate as members and leaders in local churches and other community-based organizations.