Specializations

• Media convergence
• Distance education and active learning
• World Wide Web design and publishing
• Organizational change
• Public relations, media relations, event planning and marketing
• Written and oral communication

Education

Ed.D., Educational Technology
Pepperdine University, Malibu, Calif.
• 3.98 GPA
• Dissertation “The effects of ownership:
A case study of cross-owned and non-cross-owned
media outlets in a single local market”

M.A., Journalism and Mass Communication (December 1997)
Abilene Christian University, Abilene, Texas
• 3.92 GPA
• Thesis: “The Creation of a World Wide Web Site for the Alumni Association of Abilene Christian University”

B.S., Corporate Video, Journalism and Mass Communication (May 1992)
ACU, Abilene, Texas
• 3.44 GPA

Work Experience

August 1998- Present – Instructor of Journalism and Mass Communication
• Teach courses relating to:
   - New media/Web publishing
   - Writing for electronic delivery
   - Integrated marketing communication tactics
   - Introductory journalistic writing
   - Words, Images, Power Learning Community University Seminar course.

Additional faculty responsibilities

• Advised three-hour projects required of the electronic media minor students. This involves coordinating the paperwork required, assisting some students in locating projects and/or sponsors, scheduling group meetings at the beginning of each semester for all project participants and meeting on an as needed basis with students. (1999-2001)
• Chaired and served on committees for graduate students in the Digital Media master’s program. (1998-2005)
• Direct the planning and implementation of the Converged Media Newsroom
• Advise Electronic Media majors and Digital Media minors in career planning.
• Actively served on committee to restructure the JMC curriculum to fit the media convergence model.
• Managed a team of students in planning and implementing a public relations campaign called Bandwidth Awareness Day to reduce the amount of illegal file sharing on campus. The campaign resulted in a 50 percent reduction in file sharing campus-wide.
• Created the following courses:
   - JMC 239 Writing for Electronic Delivery, 2002

   - JMC 452 Advanced Digital Media, 2002
• Service on university committees including
   - Writing Across the Curriculum committee (1998-2005)
   - Financial Aid committee (2001-04)
   - Friends of ACU Library (1998-2002), vice president for communication (1999-2000)
   - Faculty Senate (2003-present), Secretary (2004-2005)
   - Disciplinary review committee (2004-present)
   - Committee to improve ACU customer service (2003-2004)
   - VISTA team to chart ACU’s second century (2004)
   - FilmFest Inaugural Committee, wrote rules and guidelines for the campus-wide competition
   - Committee to improve employee communication (2005)
• Met with Senator John McCain’s (R-Arizona) aide and Consumer Union leaders in Washington, D.C., to discuss the issue of the Federal Communications Commission’s plan to change regulations to allow media cross-ownership in a small markets. (May 2002)

University Scholarship Awards

• Faculty Development Mini Grant. Fall 1999
• Faculty Scholarship Award, including 3-hour release time for scholarship. Spring 2002
• Secured an Adams Center for Teaching Excellence grant and co-chaired a colleague support team for young female faculty at ACU. Fall, 2004

National Conventions attended
• Society of Professional Journalists, Los Angeles, 1998
• Columbia, South Carolina, 2001
• National Association of Broadcasters, Las Vegas, 2003
• Society of Professional Journalists, Tampa, Florida, 2003
• Association for Education in Journalism and Mass Communication, San Antonio, 2005

Professional Service

• Serve as Webmaster for the Small Programs Interest Group (SPIG) of the Association for Education in Journalism and Mass Communication.
• Was one of 10 participants invited to Ball State University's Digital Media Curriculum Roundtable, Muncie, Indiana. At this conference plans were started to create iDMA, 2002

Peer-reviewed academic presentations
• “Blogs, Bulletin Boards and Instant Messaging: Fostering Student Participation and Interaction Through Electronic Communication,” Texas Computer Educators Association, August 2005.

Professional Experience

March 1997- July 1998 – Web Project Coordinator and University Editor,
ACU Office of Marketing Services

• Coordinated, organize and implement ACU’s World Wide Web site
• Served as co-chair of cross-departmental team governing ACU’s Web site
• Instructed colleagues in Web publishing and Web use, including one-on-one training and professional development classroom training
• Served on advisory committee for student intranet
• Redesigned ACU Website, launched May 1997
• Responsible for creating, maintaining and updating the following main sections of the ACU Website: Alumni, Admissions, Events, and People and Places. Also created the Sports Website
• Consulted on graphics creation
• Responsible for the daily administration of the activity on ACU’s Web guestbooks and personal Web pages of students, faculty and staff
• Copy edited all university publications (more than 1,200 in 1996)



August 1995-March 1997 – Marketing Analyst,
ACU Office of Marketing Services

• Analyzed marketing data for the Enrollment Management Team
• Served as a member of the Enrollment Management Team
• Produced and edited a newsletter for students
• Produced and edited a newsletter for ACU faculty, staff and members
of the Board of Trustees

August 1994-August 1995 – Manager of Student Entertainment,
ACU Office of Marketing Services

• Directed and managed student productions of Freshman Follies and Sing Song
• Coordinated student singing/recruiting groups Reflections and Take One
• Managed more than $100,000 in budgeted funds, including revenue funds

January 1993-August 1994 – Director of Media Relations,
ACU Office of Marketing Services

• Served as liaison between university and local and Christian media
• Wrote and disseminated news releases
• Associate editor of ACU Today alumni magazine, which is published three
times per year
• Significant accomplishments also include creation of the Media Source Guide,
first edition and administering and tabulating campus-wide surveys regarding the
faculty and staff newsletter

July 1992-December 1992 – Marketing Staff,
American Student Travel, Houston, Texas

• Organized program to market education tours to middle school students and teachers
• Redesigned and edited teacher/traveler handbook
• Supervised team of telephone salespeople

Consulting/Outside Work

• Webmaster for Highland Church of Christ Website, 2001-2004
• “Highlight,” the newsletter of the Highland Church of Christ, volunteer editor, 1999-2000.
• “For the Children 2000,” an Abilene initiative focused on the needs of children ages 0-6 in Abilene and the Big Country, pro bono Website creation and consultation on use of the World Wide Web for the organization, including email, server space and page updating, Spring 2000.
• ACU Admissions Website redesign, pro bono consultant, Spring 2000.
• ACU Alumni Website, pro bono consultant regarding updating the site by a staff member and consideration of several alumni portal companies, 2000.
• Christian Homes, adoption agency, pro bono manager of team to redesign and restructure the organization’s Website, 2004.
• Culpepper Creek Farms, Abilene, Texas, organization for mentally challenged adults, pro bono consultation and Website creation, 2005.

Professional Honors prior to faculty appointment

• 1998 Who’s Who in Interactive Media
• 1997 International Who’s Who of Professionals

Service on ACU Committees/Teams prior to faculty appointment

• Employee Communications Team, 1994-97
• Enrollment Management Team, 1995-97
• Web Team, member 1996-98, co-chair 1997-98


Selected Leadership Courses prior to doctoral study

• Earned “Certificate in Management Excellence,” a two-year, 64-hour series of
seminars for managers, including training in leadership, communication,
interviewing and hiring, motivation, time management, team building, managing meetings, legal considerations, diversity, conflict management and employee discipline, 1994-96, ACU.
• “The Non-Profit Leader of the Future: A Seminar in Social Sector Leadership,”
via satellite from Los Angeles on the Peter Drucker Foundation Satellite Network
and PBS Adult Learning Satellite Service, Peter Drucker, Max DePree, Francis Hesselbein, Sept. 1997.

Research Topics

• Media convergence
• Ethics of media convergence
• College and University Websites, particularly Admissions and Alumni sites
• Web design and usability

Community Service

• Webmaster for Highland Church of Christ Website, 2001-2004
• “Highlight,” the newsletter of the Highland Church of Christ, volunteer editor, 1999-2000.
• Highland Church of Christ, children’s Bible class teacher, 2001-02.
• “For the Children 2000,” an Abilene initiative focused on the needs of children ages 0-6 in Abilene and the Big Country, pro bono Website creation and consultation on use of the World Wide Web for the organization, including email, server space and page updating, Spring 2000.
• Lead Families of Faith class at Highland Church of Christ. Responsibilities included service activity organization and interation/outreach, 2003-04.
• Cub Scout Den Leader, Pack 201, Abilene, Texas, 2003-present.
• Christian Homes, adoption agency, pro bono manager of team to redesign and restructure the organization’s Website, 2004.
• Assistant Room Parent, Abilene Christian Elementary School, 2000-2005.
• Lead Abundant Journey class at Highland Church of Christ. Responsible for weekly newsletter and other communication, 2005-present.
• Photographer/videographer for Into All the World Christian inner-city mission trip sponsored by Highland Church of Christ, 2005.
• Highland Church of Christ, children’s Bible class teacher, 2005.
• Room Parent Chair, Thomas Elementary School, 2005-present.
• Culpepper Creek Farms, Abilene, Texas, organization for mentally challenged adults, pro bono consultation and Website creation, 2005.